A small example of energy efficient building is my new garage addtion. I added a 24 X 32 garage with living space above, and had sprayed-on foam insulation done in all walls and the ceiling. Also had the slab underneath insulated as well.
And while we were at it, we had the ceiling, roof and crawl space in the old portion of the house (built 1944-brick) insulated with the sprayed foam as well. It was NOT cheap, cost about $12,000 for the new addition and the old part of the house. The payback will take many years, obviously. However, the energy savings are significant: I now have approximately 1,800 additional square feet to heat/cool, and my total energy bills are LESS than they were before the addition was done!
But there's more to it than the payback in energy savings. This house will be easier to sell, and it's value increased from installing the modern insulation. It's also quieter, and a heckuva lot warmer.
Somehow very soon, some genius will invent a method or material that will bring these costs down so everyone can incorporate them into their build/renovation projects. Too bad it's so darn expensive now.
Also, it seems a no-brainer to invest at least some part of your portfolio in green tech and/or green industry. It's gonna get real popular as energy costs continue to rise.
Back to my hole now . . .