I mostly agree with Randy who seems to have been posting at the same time that I was.
Everyone seems to have their own preference. I like the NGK plugs due to their wider heat range for a given plug. The B6ES is equivalent to the original. The one range colder B7ES would be good if you are running it hard all of the time. B = 14mm thread, 6 = heat range, E = 3/4" thread reach, S = standard 2.5mm center electrode.
The projected nose plug such as the BP6ES is preferred by some tuners, but I haven't really seen a large advantage to it. The P in the second letter where applicable = projected nose. Note that with NGK, the higher heat range number = a colder plug.
A really good plug for a hard to light off racing engine is the B7EV which has a fine wire gold palladium center electrode. It is hard to find & costs much more than the standard plug.
As you can see, I really prefer the NGK to most other brands, but really, almost any plug will work. Kind of like whether you prefer strawberry or chocolate milkshakes.
D