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dougie
Luke Skywalker
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Has anyone seen this yet:
The Drivers – TV Series Announced
Ridley and Tony Scott plan to co-produce The Drivers based on the 1950-1960s Le Mans 24-hours. The new series is funded by Fremantle Media as part of its strategy of developing and packaging drama series for the international market.
The Drivers, scheduled to debut in the fall. It is based on a book by Wallace A. Wyss, Shelby: The Man, The Cars, the Legend, the story of young drivers from the US, Germany, France, Italy and Britain who rose to prominence after WWII. Ridley Scott recounts growing up in the North of England when Stirling Moss was a hero, and “Everyone wanted to be a racing driver.”
In the 1950s as Europe was still rebuilding from the devastation of the War, Ferrari and Porsche began building reputations on the race circuit. Jaguar and Aston Martin used racing to sell road cars. And Mercedes-Benz struggled to overcome its stigma as a German Company.
In the sixties, fierce competition erupted between Ferrari and Ford after Ford’s unsuccessful attempt to buy Ferrari. Ford was desperate to regain market share and responded by adopting a Total Performance marketing plan. After the rebuke by Ferrari, Ford launched a campaign to defeat the Italian team, cumulating in one of the greatest motor races at Le Mans in 1967.
Through all of this are the fascinating dramas of the individual people, drivers risking all for victory; engineers and mechanics working feverishly to design and maintain the cars—knowing the drivers’ lives are dependent on their skill; team managers charged with leading these groups, and keeping egos and rivalries in check. And the owners, Enzo Ferrari, William Lyons of Jaguar, Aston Martin’s David Brown, Ferry Porsche and Henry Ford all using motor racing to further corporate goals.
Get your TiVo ready and stay Tuned.
The Drivers – TV Series Announced
Ridley and Tony Scott plan to co-produce The Drivers based on the 1950-1960s Le Mans 24-hours. The new series is funded by Fremantle Media as part of its strategy of developing and packaging drama series for the international market.
The Drivers, scheduled to debut in the fall. It is based on a book by Wallace A. Wyss, Shelby: The Man, The Cars, the Legend, the story of young drivers from the US, Germany, France, Italy and Britain who rose to prominence after WWII. Ridley Scott recounts growing up in the North of England when Stirling Moss was a hero, and “Everyone wanted to be a racing driver.”
In the 1950s as Europe was still rebuilding from the devastation of the War, Ferrari and Porsche began building reputations on the race circuit. Jaguar and Aston Martin used racing to sell road cars. And Mercedes-Benz struggled to overcome its stigma as a German Company.
In the sixties, fierce competition erupted between Ferrari and Ford after Ford’s unsuccessful attempt to buy Ferrari. Ford was desperate to regain market share and responded by adopting a Total Performance marketing plan. After the rebuke by Ferrari, Ford launched a campaign to defeat the Italian team, cumulating in one of the greatest motor races at Le Mans in 1967.
Through all of this are the fascinating dramas of the individual people, drivers risking all for victory; engineers and mechanics working feverishly to design and maintain the cars—knowing the drivers’ lives are dependent on their skill; team managers charged with leading these groups, and keeping egos and rivalries in check. And the owners, Enzo Ferrari, William Lyons of Jaguar, Aston Martin’s David Brown, Ferry Porsche and Henry Ford all using motor racing to further corporate goals.
Get your TiVo ready and stay Tuned.
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